This post is the launch of a new category here on circuschurch called “creativity”.  I believe that creativity is critical to learning how to communicate effectively because it not only gets at information but also the emotion surrounding information. It puts skin on things. It makes them real. If we want to learn to communicate in relevant and real ways, we MUST learn to be creative. I came across this video via Evan Jones, a buddy of mine from Atlanta.  It’s pretty funny and creative.